In 1946, Everette Hull, an acomplished pianist and bass player, organized a partnership with Stanley Michaels under the name "Michaels-Hull Electronic Labs." Their mission was to produce a new microphone pickup that Hull designed. The pickup was fitted on the end of an upright bass and was dubbed the Amplified Peg or "Ampeg" for short.

In 1949, Hull became the sole proprietor and changed the name of the company to the Ampeg Bassamp Company. Since that time, Ampeg has produced some of the music industry's most innovative and memorable products, satisifying the needs of musicians all over the world. Many of these products feature incredibly unique features and performance capabilities resulting in six U.S. patents under the Ampeg brand name. Read more here.